The largest conservation goal of the century will be led by a coalition that looks and sounds like America.
30x30
Conserve, connect and restore at least 30% of land, water, and ocean in protected areas by 2030 to avoid massive species loss, secure equitable access to nature’s benefits, and prevent and repair the impacts of the climate crisis for all communities.
JUSTICE40
Implement a Justice40 metric for the America the Beautiful Initiative to ensure at least 40% of the investments are made in communities of color and frontline communities that have historically seen little to no investment in conservation and equitable access to nature.